The importance of clinical study branding

Effective branding can help differentiate your study from others, making it easier for potential participants and stakeholders to recognize and remember it. A recognizable brand also can help maintain engagement with participants and stakeholders over time. For this Duchenne 9001 program of studies, the journey theme helps convey a sense of embarking on a unique and individualized path of care that is tailored to the specific challenges of living with a rare disease.